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Does Being a Man Sell More Books?

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BAIPA Board member Joel Blackwell sends this thought-provoking article:

From the blog of Kayci Morgan, a romance writer, which you can read here:

http://www.kaycimorgan.com/

What I enjoy most about self-publishing is experimenting. Figuring out
what works and what doesn’t. It’s like piecing together a big puzzle.
One of the things I attempted was to publish under a male pen name. I
did this with the two books below and they took off. Record sales.
Both books ended up in the top ten of Amazon’s best sellers list for
their genre.

I can’t be sure if it was the name or the timing or some other factor.
But I was worried what if the stories were just that good, then my
real pen name would suffer from using the faux one. So I switched them
over to this name and sales plummeted within days of the name change.

Like I said, nothing conclusive one way or the other because of other
untested factors but I might try this experiment again in the future.
I’m excited to see how it turns out.


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